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Alden & Ott is a printing ink manufacturer
based in Chicago. The company had expanded its product
lines and wanted an updated image that reflected their
high level of personal service. Their old logo included
an artist pallet and we wanted to maintain some connection
with the old identity. The new image presented a freeform
color swatch with a script type font to present the
company as creative and personal.
Additional Alden & Ott marketing components
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